USA Digital Marketing Strategist

About Nemo Power Tools

GRABO^® is operated by Nemo Power Tools, a tool innovation company headquartered in Hong Kong with global offices. We're looking for people passionate about tool innovation, engineering, and quality who can help build brands rapidly.

Who You Are

You're a tech-savvy digital marketer who understands the value of a compelling story and can optimize across the entire sales funnel — from audience research through to the product experience.

Key Responsibilities

• Devise and execute digital marketing campaigns for engagement and brand awareness
• Design and run ads, email, and social media campaigns across channels
• Optimize SEO across keywords, copy, landing pages, and imagery
• Apply strong copywriting to create targeted content for each audience
• Ensure consistent brand messaging across all social media channels
• Audit and monitor the company's online presence and reputation
• Manage newsletters, promotional emails, and lifecycle campaigns
• Measure performance with analytics tools and iterate on strategy

Skills & Qualifications

Data-driven and analytical thinker with strong creative writing and visual editing skills. Collaborative team player with excellent communication. Bachelor's degree preferred.

Requirements

• Proven digital marketing experience
• 2+ years of Facebook and Google Ads proficiency
• Hands-on experience with B2C social media, SEO/SEM, and email campaigns
• A/B and multivariate testing experience
• Proficiency with web analytics tools
• Strong copywriting and photo/video editing abilities
• Experience with HubSpot, Salesforce, or Adobe Creative Suite a plus
• Project management and budgeting skills; comfortable in a fast-paced startup environment

Benefits

• Competitive salary and comprehensive benefits
• Open-plan office near Las Vegas Strip with remote work options
• Technology stipend
• DoorDash lunches
• Collaborative environment with growth opportunities